About Us
It's funny how we only realize how fast our childhood flew by when we grow up. All we are left with are the amazing memories of all the fun we had. We know the feeling! That's why we have decided to be a part of creating those incredible childhood memories.

OUR STORY
It all began with a quest
Gudgoodie was dreamt up by Poonam Agarwal and Anirudh Singhania in 2022 when navigating the maze of nursery decor, they realized the need for products that grow with our toddlers and twins.
With the arrival of their daughter Krishangi, they had a new understanding of the importance of creating spaces that not only delight children but also inspire them to explore, learn, and grow.
Bedtime Magic
Our bedding is lovingly made by skilled hands, blending age old techniques of hand block printing and hand screen printing with modern designs making them truly one-of-a-kind.
We believe quality bedding is more than just a decorative accessory in your child’s room; that’s why we use only the best natural fabrics like cotton percale and cotton voile. So whether they’re exploring enchanted forests, venturing into outer space, or diving beneath the waves, our bedding can become the perfect backdrop for countless adventures and cherished childhood memories.

Colorful Spaces, Happy Faces
A child’s room is their special place to explore and be creative and we exist to help parents turn these spaces into extraordinary dreamscapes. Beyond bedding, we are introducing magical lighting solutions, furniture accents, toys, and more, expanding our offerings to accompany your child’s journey from playtime to bedtime.
We lived out our dream
Our journey began not in a grand studio but in the heart of our home where we do all our fulfilment in-house. As the warmth of our bed linens found its way into the hearts of families, we realized our journey had just begun. We’re excited about the road ahead, eager to unfold new chapters and grow alongside the families we’ve become a part of.
-
Poonam Agarwal
CoFounder
-
Anirudh Singhania
CoFounder
-
Sejal Dhru Krishnan
Creative Director